CFO 4.0 - The podcast for future focussed CFOs
Welcome to CFO 4.0, where we explore the dynamic landscape of Financial Leadership in the era of Technology 4.0. I'm your host, Hannah Munro, Managing Director of itas, a pioneering Financial Transformation consultancy.
In this podcast series, we unravel the intricate connection between cutting-edge technologies and the financial domain. It's more than just adopting tools; it's about cultivating the skills necessary to navigate and spearhead the transformative journey within Finance.
CFO 4.0 embodies the archetype of the Financial Leader in the future — a fusion of strategic visionaries and tech-savvy innovators. As the CFO role swiftly evolves from a mere cost controller to a strategic influencer, each transition opens up novel possibilities. Tune in as we share valuable insights and guidance from inspirational CFOs and finance leaders every episode, empowering you to revolutionise your processes, people, and data.
Seize the opportunities, propel your business and career forward, and lead with unwavering confidence. Join us in shaping the future of Finance — this is CFO 4.0, your guide to the Future of Finance.
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CFO 4.0 - The podcast for future focussed CFOs
207. CFO Stories: SaaS Success & Leadership Lessons with Mark Blakemore
In this episode of CFO 4.0, host Hannah Munro speaks with Mark Blakemore, CFO at Compleat Software, about the unique challenges and opportunities of working in SaaS finance. Mark shares valuable insights from his 30+ year career in finance, offering a detailed look into the world of SaaS, including practical advice for CFOs and finance professionals aspiring to break into the sector.
Key topics covered in this episode:
- Mark's journey to becoming a CFO and his transition from audit to SaaS finance.
- The evolution of SaaS models and the challenges of shifting from perpetual licences to recurring revenue.
- Key metrics for SaaS CFOs, including MQL-to-win ratios, CAC, and revenue growth levers.
- The importance of cross-functional collaboration with sales, marketing, and engineering teams.
- Lessons learned from managing cultural differences and communication challenges in international teams.
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